P.1: Xinrui Group – Plantation Base – N-GMO Soybean Plants
Soybeans were cultivated in Asia about 3,000 years ago. Soy was first introduced to Europe in the early 18th century and to British colonies in North America in 1765, where it was first grown for hay. Benjamin Franklin wrote a letter in 1770 mentioning bringing soybeans home from England. Soybeans did not become an important crop outside of Asia until about 1910. Soy was introduced to Africa from China in the late 19th Century and is now widespread across the continent.
In America soy was considered an industrial product only and not used as a food prior to the 1920’s. Traditional non-fermented food uses of soybeans include soy milk and from the latter tofu and tofu skin. Fermented foods include soy sauce, fermented bean paste, natto, and tempeh, among others. Originally, soy protein concentrates and isolates were used by the meat industry to bind fat and water in meat applications and to increase protein content in lower grade sausages. They were crudely refined and if added at above 5% amounts, they imparted a “beany” flavor to the finished product. As technology advanced soy products were refined further and exhibit a neutral flavor today.
In the past the soybean industry begged for acceptance but today soybean products can be found in every supermarket. Differently flavored soy milk and roasted soybeans lie next to almonds, walnuts and peanuts. Today soy proteins are considered not just a filler material, but a “good food” and are used by athletes in diet and muscle building drinks or as refreshing fruit smoothies.
P.2: Xinrui Group –N-GMO Soybeans
Soybeans are considered to be a source of complete protein. A complete protein is one that contains significant amounts of all the essential amino acids that must be provided to the human body because of the body’s inability to synthesize them. For this reason soy is a good source of protein amongst many others for vegetarians and vegans or for people who want to reduce the amount of meat they eat. They can replace meat with soy protein products without requiring major adjustments elsewhere in the diet. From the soybean many other products are obtained such as: soy flour, textured vegetable protein, soy oil, soy protein concentrate, soy protein isolate, soy yoghurt, soy milk and animal feed for farm raised fish, poultry and cattle.
The dramatic increase in interest in soy products is largely credited to the 1995 ruling of the Food and Drug Administration allowing health claims for foods containing 6.25 g of protein per serving. The FDA approved soy as an official cholesterol-lowering food along with other heart and health benefits. The FDA granted the following health claim for soy: “25 grams of soy protein a day, as part of a diet low in saturated fat and cholesterol, may reduce the risk of heart disease.”
Soy flour is made by milling soybeans. Depending on the amount of oil extracted the flour can be full-fat or de-fatted. It can be made as fine powder or more coarse soy grits. Protein content of different soy flours:
Full-fat soy flour - 35%.
Low-fat soy flour - 45%.
Defatted soy flour - 47%.
Soy Proteins
Soybeans contain all three of the nutrients required for good nutrition: complete protein, carbohydrate and fat as well as vitamins and minerals including calcium, folic acid and iron. The composition of soy protein is nearly equivalent in quality to meat, milk and egg protein. Soybean oil is 61% polyunsaturated fat and 24% monounsaturated fat which is comparable to the total unsaturated fat content of other vegetable oils. Soybean oil contains no cholesterol.
Commercially processed meats contain soy protein today throughout the world. Soy proteins are used in hot dogs, other sausages, whole muscle foods, salamis, pepperoni pizza toppings, meat patties, vegetarian sausages etc. Hobbyist have also discovered that adding some soy protein allowed them to add more water and improved the texture of the sausage. It eliminated shrivelling and made the sausage plumper.
Soy concentrates and isolates are used in sausages, burgers and other meat products. Soy proteins when mixed with ground meat will form a gel upon heating, entrapping liquid and moisture. They increase firmness and juiciness of the product and reduce cooking loss during frying. In addition they enrich the protein content of many products and make them healthier by reducing the amount of saturated fat and cholesterol that otherwise would be present. Soy protein powders are the most commonly added protein to meat products at around 2-3% as the larger amounts may impart a “beany” flavor to the product. They bind water extremely well and cover fat particles with fine emulsion. This prevents fats from lumping together. The sausage will be juicier, plumper and have less shrivelling.
Soy protein concentrate (about 60% protein), is a natural product that contains around 60% protein and retains most of the soybean’s dietary fiber. SPC can bind 4 parts of water. However, soy concentrates do not form the real gel as they contain some of the insoluble fiber that prevents gel formation; they only form a paste. This does not create a problem as the sausage batter will never be emulsified to the extent that the yoghurt or smoothie drinks are. Before processing, soy protein concentrate is re-hydrated at a ratio of 1:3.
Soy protein isolate, is a natural product that contains at least 90% protein and no other ingredients. It is made from de-fatted soy meal by removing most of the fats and carbohydrates. Therefore, soy protein isolate has a very neutral flavour compared to other soy products. As soy protein isolate is more refined, it costs slightly more than soy protein concentrate. Soy protein isolate can bind 5 parts of water. Soy isolates are excellent emulsifiers of fat and their ability to produce the real gel contributes to the increased firmness of the product. Isolates are added to add juiciness, cohesiveness, and viscosity to a variety of meat, seafood, and poultry products.
P.3: Xinrui Group –Ruiqianjia Brand ISP – Good gel and emulsification.
For making quality sausages the recommended mixing ratio is 1 part of soy protein isolate to 3.3 parts of water. SPI is chosen for delicate products that require superior flavor such as yoghurt, cheese, whole muscle foods and healthy drinks. Isolated Soy protein manufactured by Xinrui Group - Shandong Kawah Oils and exported by Guanxian Ruichang Trading usually contains 90% of protein.
P.4: N-GMO –SPI Made by Xinrui Group - Shandong Kawah Oils
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With lifestyle changes in recent years, the number of prepared meat products is quietly increasing, ranging from a variety of semi-prepared chicken nuggets, seasoned meat steaks and barbecue products to convenience store staples such as kebab and bento. Through the retail end, prepared meat products are increasingly infiltrating the domestic consumption of the Chinese public, well is gradually becoming a consumer popular. In regulate the development of meat products, soybean protein is a kind of commonly used additives, not only can complement necessary hydrogen acids necessary for human, and mesh has good features such as foaming, emulsification and gel, so it can obviously improve the food's taste, increase elasticity, oily food and water retention, improve the storage performance of food, etc., can reduce the production cost at the same time, In regulate meat processing has the important role
Soy Flour
Soybean flour mostly "defatted soybean" trends, because of its protein content is low, so the price is straight, used in meat products, can keep 2 times their own weight of water and flour emulsify material can keep the same weight of cerebral fat class material during hot working out oil, soy meal less functional, There are many shortcomings in taste and flavor, and many restrictions on the range and usage. 
Soy Protein Concentrate
Soy Protein Concentrate’s protein content of about 70%, most used in meat products. Soybean concentrated heavy force since the emulsifying gel proportion is protein: water: fat = 1:4:3, It can improve the taste and structure,to improve protein content of meat products.
Isolated Soy Protein
Soy Protein Isolate is a kind of protein produced from low temperature desoluble soybean flour. The protein content is more than 90%, and there are nearly 20 kinds of amino acids, including essential amino acids for human body. It is rich in nutrition and does not contain cholesterol. It is widely used in prepared meat products.
Textured Soy Protein
Textured Soy Protein is made of defatted soya powder, soy protein concentrate or soybean protein isolate as raw materials by mechanical and heat action such as mixing, extrusion and chemical. These proteins have a certain fleshy taste sensation. Therefore, it has special application in meat conditioning and can replace some lean meat raw materials.
1. Water-retaining property
The water retention of soy protein plays an important role in meat production, especially its ability to absorb, combine and bind water in the processing of minced meat products, which can not only retain the juice of raw meat, increase the taste and flavor of products, but also increase the yield of products. The water retention of proteins is also affected by many factors, such as viscosity, pH, ionization strength and temperature. Ma Yuxiang studied the effect of the addition of soy protein isolate on salt-soluble muscle protein heat-induced gel, and the experimental results showed that the addition of soy protein isolate made the ultrastructure of the mixed protein gel rough, reduced the strength of the mixed protein gel, but improved the water-retaining capacity of the gel.
2. Emulsifying property
Emulsifying soybean protein hydrophilic, lipophilic determines its emulsifying stability, soybean protein is a surfactant, it can reduce the surface tension of water and oil, and reduce the surface tension of water and air, so it is easy to form a more stable emulsion. The emulsified oil droplets are stabilized by the heavy white material that accumulates on the surface of the oil droplets, forming a protective layer. This protective layer can prevent the accumulation of oil droplets and the destruction of the emulsification state, so that the emulsification performance is stable. In the preparation of baked food, frozen food and soup food, a large number of studies have been reported on adding human soy protein isolate as emulsifier to stabilize the product state.
3. Caking property
Protein molecular bonding, strong solubility and absorption ability make it has caking property, It apply to adjust food properties. When protein heatto 80 ℃, proteinwill happen business solution or analysis solution, molecular volume increases, viscosity increases, more than 90 ℃ viscosity decreases, pH in six to eight, protein structure is the most stable, maximum viscosity; Above 11, the viscosity is sharply reduced due to the breakdown of protein bonding.
4. Gel property
When meat products containing soy protein are heated, they will form a salty gelatinous structure, which has an obvious effect on the water retention and taste of the products due to the hardness, elasticity, flake and texture of the products. The formation of gel is affected by many factors, including heating time, temperature and concentration of soy protein solution.
Soybean protein contains essential amino acids, which can strengthen the nutritional composition of prepared meat products and play an important role in improving the quality of prepared meat products.
1.High cost effective protein source with enhanced nutrition
Soybean protein has been widely used in the preparation of meat products because of its low price and good protein quality. Adding soybean protein to all kinds of frozen meat products can not only improve the ratio of protein, but also make the nutrition of protein more comprehensive and reasonable.
2.Flavoring in prepared meat products
Soybean protein contains a small amount of fatty acids and carbohydrates, after heating will produce unique aroma, and regulate the products sometimes raw meat (fish) or ingredients and due to the processing of the I art, such as sterilization produced some of the unpleasant smell, may cause consumers antipathy, soy protein unique fragrance smell to above has certain masking effect, Therefore, soy protein has a certain flavoring effect.
3.Soy protein can improve the structure of prepared meat products
Soybean protein has good gel properties and bonding properties, which can effectively improve the texture of the product, enhance the elasticity and hardness of the product, and make the product compact in structure and better in taste. More meaty, especially in fast east meat country, live meatballs and meat products are more sold.
4.The emulsifying property of soybean protein was used to solve the problem of oil coming out of water of prepared meat products
Water, oil is one of the most common problems in the process of cooking in the conditioning of internal products, using the emulsification characteristics of soybean heavy white, so that the water and oil form a grain for the field network structure, so that the water and oil in the conditioning of internal products are very south, in the storage and cooking process of water, oil hidden less.
Two important processes for processing prepared meat products are processing raw meat and curing ingredients. According to the processing characteristics of prepared meat products, there are usually the following adding methods:
1.Injection Method
Large pieces of fresh meat are added with pickling solution. The soybean protein soluble brine brine is added by injection, and then other processing methods are carried out. This method can make protein evenly distributed in meat. Soy protein generally accounts for 2 to 6 percent of meat products by weight.
2.Dry Method
That is, soybean protein products in chopping, rolling, stirring process at the beginning of the state of dry material evenly added, but the dry material should be added to the meat products before fat.
3.Hydration Method
In order to make full use of the functional characteristics of soybean protein, soybean protein products had better be hydrated before adding and made into a dispersion containing 18% of protein. The water ratio is soybean powder: water is 1:(1.5~1.8), protein concentrate: water is 1:(2~2.5), protein isolate: water is 1:(3.5~4).
Regulate meat as an emerging industry, its accessories added by the wide attention of the society, as a result of the good function of the soy protein, a variety of features, has become an important conditioning meat processing accessories, the size of the amount of its flavor, texture, structure plays an important role, If add a little amount of product caused not harmonious, not masking bad smell flavor, not to reach the effect of flavouring, And it will lead to loose product structure, soft taste and other adverse results; On the contrary, excessive use of the product will cause too strong bean smell, taste hard and other adverse phenomenons, the specific amount of soy protein to be added according to the quality of soy protein and the type of product to be developed to decide comprehensively.
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2020 seems to be the year of plant-based eruptions.
In January, more than 300,000 people supported the UK's "Vegetarian 2020" campaign. Many fast food restaurants and supermarkets in the UK have expanded their offerings into a popular plant-based movement. Innova Market Insights also listed "plant-based revolution" as the second trend in 2020; At the same time, Nelson's report shows that on top of last year's sales of plant-based foods of more than US$3.3billion, which is expected to exceed US$5billion by 2020.
The plant base is mainly supported by various plant proteins. What is the situation of vegetable protein market across the world? What are the driving forces behind plant protein development? What are the future application trends of plant protein in 2020? Please follow me to find out.
1. Global market for plant protein
According to Markets and Markets, the global plant protein Markets is expected to be worth US$18.5 billion in 2019, It is expected to grow at a CAgr of 14.0% starting in 2019 and reach US$40.6 billion by 2025. Plant-based protein products are derived from plants such as soybeans, wheat and peas. Plant protein applications include protein drinks, dairy substitutes, meat substitutes, protein bars, nutritional supplements, processed meat, poultry and seafood, baking, food and sports nutrition products. Plant protein applications can enhance the nutritional and functional properties of the product, such as texture, emulsifying properties, solubility, stability and adhesion etc.
The application of plant protein in new food and beverage products has also been increasing in the world. According to Innova's Global New Product Database, which tracks plant protein claims of new food and beverage products worldwide, between 2014 and 2018, the proportion of them continued growing, with the exception of North America, the Middle East and Africa. Despite the decline in North America, the share of new product releases in North America remains one of the world's leading, accounting for 15.4% of total new product releases in 2018. Plant protein claims in Asia were the most significant increase, accounting for 13.4% of all new releases in 2018, an increase of 2.4% from 2014.
2. Market Driving Force of Plant Protein
1）Increased number of new releases
In food and beverage industry, more and more new products will use plant protein as the main highlight of the product. According to innova Market Insights, new food and beverage releases with plant protein claims were tracked globally at a CAgr of + 9 % between 2014 and 2018.
2）Change of consumer eating habits, advocating " clean " diet
Consumers pay more attention to food sources, and plants are what they consider " clean " sources. The trend toward a " clean diet " is largely driven by millennials who prefer healthy, ethical, natural, less processed foods.
On the other hand, consumers' eating habits are gradually changing, they are reducing meats and more prone to vegetation protein. In the uk, the " vegetarian 2020 " campaign was supported by over 300,000 people and many fast-food restaurants and supermarkets in the UK have expanded their offerings to take part in a popular plant-based movement.
3）Large enterprises invest in vegetable protein market
ADM
Cargill
CHS
DuPont
Yuwang Group
Gushen Group
Xinrui Group
Shandong Kawah Oils
Wonderful Industrial Group
Scents Holdings
Goldensea Industry
Sinoglory
FUJIOIL
IMCOPA
Shandong Sanwei
Hongzui Group
MECAGROUP
Sonic Biochem
Ruiqianjia
Xinrui Group – Shandong Kawah Oils invetsted USD 45,000,000 in 2016 to establish 4 soy protein isolate production lines with the output of 6000 tons annually based on the 12- year-old soybean oil extracting factory.
China had the largest capacity to process as much as 79 percent of global soy protein isolate, the total capacity is 500000 t/y and the actual producing amount in total is 350000t in 2019.
ADM (US) and DuPont (US) are the two giants in the global market. These companies have made expansion and investment the main strategy for expanding their market in plant protein. In January 2019, ADM expanded its presence in Brazil with the construction of a new soy protein production base in Campo Grande, South Mato Grosso State, Brazil, valued at USD 250,000,000. The company will produce a range of functional protein concentrates and isolates for ADM's current product line.
3. Application Trend of Plant Protein
1）Soy protein is expected to dominate the market in the next 5 years, with the emerging of pea and oat protein as the new trend.
Soy protein is widely used in the food and beverage industry due to the demand for high protein diet and the increasing popularity of soy protein. In a survey of plant protein sources by Aritzon in 1919, soy protein topped the list at US $3.12 billion. According to Innova data, soy protein was the leading ingredient in food and beverage new products announced by plant protein between 2014 and 2018, with 9% of related new products adopted. Soy protein helps lower cholesterol levels, improves metabolism, bone density, and can also reduce the risk of cancer. Soy protein isolate can be used in nutrition bars, meat substitutes, baking products, sports nutrition products and beverages, etc.
Apart from soy, pea protein consumption has increased rapidly in recent years. Global pea protein consumption has doubled from 2015, according to data from food company technical adviser enk Hoogenkamp, to 275000 tons, by 2020. Its consumption will grow 30% to 580000 tons by 2025.
Oat protein is also a kind of great potential plant protein. Oat contents 19% of protein, oat protein is rich in amino acids and essential amino acids, is a high-quality nutritional protein. Oat milk is a newly developed non-dairy vegetable milk. There are many functional similarities between oat milk and milk. Both are creamy and have a smooth texture and consistency. According to Mintel data, the European market in April 2017 to March 2018 listed new products, oat-based drinks and yogurt accounted for 14.8 percent, compared with 9.8 percent a year earlier.
2）Protein ssolate expected to dominate plant protein market in the next 5 years
Protein Isolate contains high Protein content and digestibility. Protein isolates are widely used in protein- and nutrition-related applications such as sports nutrition, protein drinks, and nutritional supplements. In recent years, because of its different functional characteristics, it has been widly used in a variety of beverages and dairy products to cater for athletes, body builders, vegetarians.
3) Sports nutrition, snacks are the application trend
Sports nutrition products and snacks are the trend for future applications. According to Innova Market Insights, the Global New Product Database tracks the launch of a new food and beverage product with plant protein claims, The growth of sports nutrition category is the most obvious, with an average annual compound growth rate of 32% from 2014 to 2018, followed by snack, with an average annual cgr of 14%.
Protein nutrition bar originally belongs to sports nutrition, with the upgrading of consumer awareness, it gradually moved closer to the category of snacks. Today, protein bars are not just for athletes, but also for the average consumer looking for a nutrient bar for breakfast or a daily snack.
The Application of Plant Protein in Protein Nutrition Bar in Recent Years：
BEKIND Nuts bar
PhD Nutrition Bar
64g (per piece) contains 23g vege protein.
Probar Energy Bar
Each Probar contains 1 billion 10 active probiotics and 10g of vege protein.
Dang Nutrition Bar
Each bar has 9-10g of vegetable protein, gluten free.
Blake’s Protein Bar
4. Summary
2020 seems to be the year of plant-based eruptions and the Nutrition Bar is the most popular in snack. Mars launched the BEKIND nut bar, aiming at post-exercise energy supplement and meal replacement scene in Dec., 2019, also trends to Chinese New Year snack gift pack. Can plant protein follow the trend and stack up in nutrition bars? We'll see.
References：
1. Plant-based Protein Market by Type (Isolates, Concentrates, Protein Flour), Application (Protein Beverages, Dairy Alternatives, Meat Alternatives, Protein Bars, Processed Meat, Poultry & Seafood, Bakery Product), Source, and Region - Global Forecast to 2025，Markets and Markets
2. Creation of Plant Protein, Innova Market Insights
3. PLANT-BASED PROTEIN MARKET GLOBAL OUTLOOK & FORECAST 2020−2025，Arizton.
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